Hongyi Zhou, CEO of Qihu 360
360 will not develop games but to cooperate with game companies is a good choice. The main purpose of 360 on ChinaJoy is to open its platform to help game companies gain more users. Zhou even boasts 360 could bring ten times new game players to game companies.
Tao Zou, Vice President of KingSoft
To meet players’ needs and provide excellent gaming experience is the most important. From the design perspective, client games will not be the mainstream; while webgames are more likely to adapt to the mainstream. From the long-term development perspective, popular webgames will have to change into client games to improve game quality.
Xiande Zeng, Vice President of EA Asia
It is very important to research the market and understand the needs of Chinese game players if foreign game companies want to succeed in China. In this process, EA not only evaluates its own strengthens but also to cooperate with Chinese partners. Changyou will launch EA’s Battlefield OL at the end of this year. In addition, EA and NetDragon will also bring forward the Dragon Keeper OL very soon.
Tony Park, Vice President of The9
The9 has always valued creativity, while China’s online games market still faces serious homogeneity problems. Talking about talent cultivation, Tony believes absorbing foreign talent is the vital premise to “walk outdoors and bring in new games”.
Firefall will launch in China in the middle of next year. Planet Side 2’s development is very successful but the virtual item charging system may change into time-based fee system.
Junbo Wang, CEO of Soft-World
The games industry won’t grow old or turn weak, but just adjusting itself. The games industry’s mobile Internet age is coming; today’s small/medium sized companies will be the next Giants.
Haibing Wang, CEO of Taomee
Taomee is China’s first children’s SNS listed on the NYSE. It’s has a very bright future. China has 180 million children and it is very important and meaningful to create happiness for them. Taomee will enter the children’s Internet entertainment industry, including games, animations and other entertainment fields.
Ruijie Li, CEO of ZQgame
ZQgame has picked up its acquisition speed this year. They have contacted with more than 100 game studios and have invested in nearly 20. Their products are much diversified, from traditional MMORPGs to webgames and mobile games. At present, the company has more than 800 employees in headquarter and another 800 in external development teams.